Loom

First patent in 2017 → sold for $975 million in 2023

ClientLoom, Inc. — now Atlassian
ProductScreen & video recording

The goal

Vinay Hiremath, Co-Founder and CTO, recognized that his technology would require patents to continually support clients such as Uber, LinkedIn, Airbnb and Dropbox.

APA took Loom's formative ideas (the company was then called Opentest) and protected them with both provisional and non-provisional patent applications, blocking competitors and imitators from taking market share.

The result

In 2023, Atlassian acquired Loom for $975 million.

With an agile patent process behind them, Loom kept shipping fast in online video communication while the ideas behind the product stayed protected.

“I knew the technology would require patents to continually support our clients such as Uber, LinkedIn, Airbnb, and Dropbox. I was particularly pleased with the speed of customer service, which is critical for our company given the fast-paced nature of our product.”— Vinay Hiremath, Co-Founder & CTO
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